Niket Sirsi
Founder & CPTO at WildWolf.ai · Former VP of Product & Strategy at Monetate · Director of Product at Crunchyroll
Dynamic product leader with a passion for leveraging AI to transform user experiences. 15+ years building scalable platforms and driving growth across Fortune 500 and startup environments—video streaming, content discovery, adtech, identity, and personalization. Deep expertise in system architecture, AI/ML product strategy, and cross-functional leadership.
WildWolf.ai
Founder & CPTO · Oct 2024 – Present
Building an asynchronous, computer-vision coaching engine for youth sports. Featuring real-time pose and equipment tracking, coach-approved scoring algorithms, and Privacy-by-Design COPPA compliance with on-device edge ML roadmaps.
Leadership Experience
Founder & CPTO
- Building a computer-vision coaching platform for youth athletes (CricTrainer); academy-led GTM with closed beta validation and NVIDIA Inception partnership.
- Shipped ML data pipeline and evaluation framework with human-in-the-loop coach review; cloud inference today with on-device edge roadmap for privacy and cost.
- Privacy-by-design for minors: parental consent, anonymized data, COPPA-informed controls, and no ads/microtransactions.
Vice President, Product & Strategy
- Secured $435K ARR enterprise contract, $90K pilot, and rescued 3 high-risk client accounts; prevented $250K in revenue loss via support contract audit.
- Architected PRDs and GTM for AI Governance and Agentic Commerce on Monetate Forte; prototyped AI-prompted campaign generation.
- Initiated Microsoft Azure Marketplace partnership use case and platform UI consolidation across legacy products.
Director of Product
- Improved user engagement by 30% via ML-driven content discovery and recommendation systems.
- Led company-wide A/B testing framework enabling 3x experiments with 90% less engineering effort.
- Spearheaded Funimation-to-Crunchyroll migration, achieving 92% customer account transition rate.
Senior Technical Product Manager
- Integrated Twitch Identity with Amazon DSP, unlocking $50M in annual revenue via programmatic ad targeting.
- Led Thursday Night Football on Twitch with NFL broadcast streams, boosting minutes watched by 120% YoY.
- Defined Amazon Advertising identity graph (+15% ad targeting lift) and owned Advertising GDPR compliance strategy.
Earlier
Advisory & Fractional Leadership
AI Product Strategy & GenAI
Defining PRDs, business cases, and architecture for AI Governance, Agentic Commerce flows, recommendation systems, and automated campaign generation.
Commercial GTM & Revenue Scaling
Bridging product roadmaps directly with CRO/CEO goals. Expertise in enterprise deal support, account turnarounds, and contract monetization strategies.
Platform Consolidation & Architecture
Unifying complex SaaS tools into streamlined UI platforms, architecting enterprise A/B experimentation frameworks, and implementing identity graphs.
“I really appreciated his commitment to raising the bar for our product organization. He drove the introduction of our experimentation platform and regularly hosted master classes that helped the broader team deepen their product thinking. Niket played an important role in helping me grow more confident in public speaking—his guidance made a meaningful difference. Any team would benefit from his passion for continuous improvement and his willingness to share knowledge.”
Civic Leadership
North Fair Oaks Community Council
Advisory board to the San Mateo County Board of Supervisors on local issues for the North Fair Oaks community.
North Fair Oaks for Trees
Neighborhood organization focused on tree preservation and enhancing the urban canopy.
Get in touch
Open to executive search conversations, board or advisory discussions, and fractional CPTO inquiries. Reach out by email or LinkedIn.