AI-Native CPTO & Executive Builder

Executive Product Leadership Meets Hands-On AI Execution

VP of Product who still builds. Bridging enterprise scale with deep system architecture.

I help companies build, govern, and monetize pragmatic AI products.

Niket Sirsi
Scale & Systems
$50M+ Revenue Unlocked · 15M+ Users

Enterprise Scale & Monetization

Leading high-concurrency consumer platforms across global streaming media:

  • Twitch / Amazon: Integrated cross-platform ad identity with Amazon DSP, unlocking $50M+ in annual ad revenue.
  • Crunchyroll: Deployed near-real-time ML recommendation engines, driving a +5% retention lift across 15M+ active users.
Hands-On AI Build
Solo 0-to-1 Build · 5-Dev Team Velocity

Agentic AI & Cloud Architecture

Driving rapid platform execution using governed AI tools and modern cloud architecture:

  • 0-to-1 Architecture: Designed and shipped CricTrainer AI solo from concept to pilot-ready platform, building a complete multi-tenant sports training ecosystem.
  • Agentic Engineering: Leveraged governed agentic workflows (Cursor, Claude, Gemini) with edge vision (ML Kit) and serverless cloud to achieve 5-dev velocity.
Strategy & Growth
$2M+ ACV Saved · Azure Co-Sell Expansion

Commercial Strategy & Revenue Retention

Driving enterprise account stability and channel expansion through hands-on leadership:

  • Post-Sales & Account Retention: Stepped in to lead post-sales support during critical churn risk—rebuilding customer trust and stabilizing $2M+ in enterprise ACV.
  • Channel Expansion: Partnered directly with Sales to build the strategic narrative for Azure Co-Selling, identifying target industry verticals to accelerate pipeline growth.
Executive R&D

WildWolf.ai // Executive R&D Studio

An R&D studio built to design, engineer, and ship real AI products—testing new frameworks, cost models, and developer workflows in production.

Challenge

Compressing multi-month engineering timelines without incurring technical debt or unmonitored agent risks.

System execution

Governed agentic orchestration (Cursor, Claude, Gemini) with strict PRD specs, least-privilege IAM roles, and manual approval gates.

Benchmark metric

1 CPTO = 5-Dev Agency Output

Read Agent Governance Case Study
Flagship case study

CricTrainer AI: 0-to-1 Computer Vision Platform

Solo AI-native build spanning mobile, coach portal, serverless motion pipeline, and COPPA-aligned data architecture, cutting fixed cloud burn 98% while protecting unit economics for academy GTM.

98%
Fixed cloud burn cut
~$40/mo
Serverless baseline
1→5
CPTO vs agency velocity
NVIDIA
Inception member
Read full case study
Enterprise scale

Fortune 500 product proof

Crunchyroll

AI Personalization Engine

+5% Retention Lift
Across 15M+ paid subscribers

Near-real-time ML recommendations, content-to-commerce flywheels, and a company-wide experimentation stack that cut analytics spend from $770K to $425K/year.

  • +30% engagement in 6 months from AI recommendations
  • Funimation→Crunchyroll migration at 92% (vs 85% target)
  • A/B framework: −90% eng effort, 3× experiment velocity
Twitch / Amazon

DSP Identity Integration

$50M Ad Revenue
+120% YoY TNF minutes watched

High-concurrency live streaming (NFL Thursday Night Football), cross-platform identity graphs, and targeting precision under cookie deprecation.

  • Integrated Twitch Identity with Amazon DSP for programmatic unlock
  • Led TNF on Twitch with NFL / Freewheel / Amazon Ad Servers
  • Amazon Advertising identity graphs: +15% targeting efficiency

I really appreciated his commitment to raising the bar for our product organization. He drove the introduction of our experimentation platform and regularly hosted master classes that helped the broader team deepen their product thinking. Niket played an important role in helping me grow more confident in public speaking—his guidance made a meaningful difference. Any team would benefit from his passion for continuous improvement and his willingness to share knowledge.

Anastasia Vataman
Colleague & direct report · via LinkedIn
Thought leadership

Thought Leadership & Systems Philosophy

Essays on high-velocity experimentation, decision science, and building reliable product systems.

Experimentation & Decision Science

The Experimentation Blind Spots

Why standard A/B testing fails when teams ignore structural biases, and how to build a culture of true statistical decision-making.

Read Essay on Substack
Systems Architecture & Stat Rigor

The Architecture of Certainty

Designing technical and statistical frameworks that deliver reliable data signals at high velocity.

Read Essay on Substack